Oracle Siebel 8.1.1 Loyalty & Marketing
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Termin do uzgodnienia.
Prosimy o kontakt: tel. +48 12 616 43 80 | | 4 dni | | 360 USD (podana cena nie zawiera podatku VAT 23%) |
Oracle’s Siebel Enterprise Marketing Suite 8.1.1 is the industry’s most complete enterprise marketing management platform for both business and consumer marketers. It offers an integrated, modular, closed-loop solution that automates processes across the marketing function—from strategy and planning to multi-channel execution and measurement—and uniquely empowers all members of the marketing organization with actionable insight.
The Siebel 8.1.1 Marketing and Loyalty Implementation Boot Camp covers the major enhancements of the release 8.1.1. This Boot Camp examines the product features and functionality, with particular emphasis on the knowledge requirements for a functional implementation.
This boot camp is an overview of the Siebel 8.1.1 Marketing and Loyalty component of the Siebel CRM product line. Providing an interactive and hands-on workshop, this training class allows experienced consulting professionals to build expertise on Siebel solution for customer loyalty and marketing.
Partners attending this boot camp will be able to understand the relevance of Loyalty programs to various industries, the competitive landscape, Siebel Marketing and Loyalty value proposition and unique selling proposition.
Learn To:
- Communicate the business/technical case of upgrading
- Lead deals by effectively positioning the Siebel solution and building effective demos
- Enable customers to derive maximum value out of customer’s Siebel implementations
- Build awareness and share Siebel product skills within the Partner Community
The intended audience are Sales Consultants, Functional Implementers and Support Engineers.
Participation in this boot camp requires the participant to have solid foundational product knowledge, especially the new functional capabilities in the Siebel 8.1.1 release. To achieve this we are requiring all participants the completion of one of the prerequisites listed below:
1. Have reviewed the Siebel 8.1 Marketing and Loyalty Transfer of Information Trainings mapped into the Siebel 8.1.1 Marketing and Loyalty Implementation Boot Camp guided learning path
--OR--
2. Have prior experience implementing Siebel 8.0.
Day 1
Introduction to Siebel 8.1.1
Loyalty – Market and Solution Overview
Loyalty – Program Management
Loyalty – Member Acquisition
Loyalty – Partner Recruitment
Day 2
Loyalty – Tier Management
Loyalty – Promotion Management
Loyalty – Accrual Transaction Processing
Loyalty – Redemption Transaction Processing
Loyalty – Labs 1
Day 3
Loyalty – Member Services
Loyalty – Member Administration
Loyalty – Member & Partner Self-Service
Loyalty – Labs 2
Loyalty – Technical Overview
Day 4
Marketing – Functional Overview
Marketing – Email Web Marketing
Marketing – Lead Management
Marketing – Hands On Labs
Participants are requested to bring a laptop with the following specifications:
- WiFi connection
- RAM: 1 GB
- Free Disk Space: 1 GB
- Internet Explorer 6.0 or Higher Version
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